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Food allergies occur when a person’s immune system recognizes the protein in a particular food as a threat and the body responds with physical reactions (e.g. hives, upset stomach, difficulty breathing)^.1

There are around 170 known food allergens but eight foods cause the majority of allergic reactions.

If you’re organising an event, or planning an offer for your restaurant, then advertising that can really help make it a success. Well-managed advertising allows you to reach out to carefully chosen customers and make them aware of what you’re offering, as well as incentivising them to get involved. So, how do you go about it?

What’s your restaurant concept? If you don’t have an answer to this question then you might be struggling to identify your business’ unique selling point – which could be having a negative impact on marketing efforts, attracting customers and filling tables. A defined and easily identifiable concept provides a solid bedrock for success and feeds into improved sales and a higher profile.

Customer loyalty is worth its weight in gold. Not only do loyal customers keep your books ticking over during the quiet times but they are also highly effective brand ambassadors and provide a foundation on which to optimise marketing efforts.

Wellness and healthy eating are two huge trends in the food industry. In the restaurant world, this directly translates, not only into demand for healthier options on a menu, but also more transparency when it comes to what’s actually in the food. Providing nutritional information on menus has become a must – so, what do you need to know about it?

When it comes to creating the perfect dish, you might start with the ingredients, technique and the tastes you can produce.However, while many of us understand that a plate of food needs to look good, not everyone gets just how much influence plating really has on how we taste food.
According to Charles Spence, an experimental psychologist, "when the plating is artistic, people tend to enjoy the food more than if the same ingredients were just dumped on the plate." In fact, the science of plating goes much deeper than that.

In any business customer loyalty is worth its weight in gold. In fact, the average value of a returning purchaser is three times more than a first time customer. This could have something to do with the fact that engaged customers visit their favourite restaurants 56% more each month. So, the key is to create a way to keep your customers loyal and to keep them engaged – loyalty programmes are one simple way that you can do it.

You are on the verge of an exciting new project, and you can see your restaurant opening on the horizon. What do you need to finalise between now and the big event? Use this Opening a restaurant checklist to help you with the launch of your restaurant.

Customer service is absolutely crucial in the restaurant business. The best establishments are those that go above and beyond when it comes to making sure that your customers have an enjoyable experience. Some of that can be taught but what really sets a dining experience apart is often the motivated member of staff who goes the extra mile without being asked.

While most of us would turn down an offer to work for free, money isn’t the only thing that motivates when it comes to doing a great job at work. If you’re looking for other options for rewarding your staff – or you just don’t have the resources to offer big cash incentives – there are alternative ways to do it.